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David Hooper

Six-Figure Musician – How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business (Music Marketing [dot] com Presents) (Volume 1)

    Fernando Diaz-Canцитирует13 дней назад
    While you may never change the business, like Elvis Presley, The Beatles, or Nirvana, your music can have just as much impact on the individuals who hear it. Focus on affecting one person at a time for maximum results.
    Fernando Diaz-Canцитирует13 дней назад
    The good news is that enthusiasm is contagious and the “risk” of trying something new is lessened with each person you win over. As you keep going on this route and prove to others that you have something worthwhile, more and more people will join the cause and come along to help you. Things will get easier with each step, because the workload will be shared by more and more people.
    Fernando Diaz-Canцитирует13 дней назад
    doesn’t matter that your music is better, you’re more engaging, and you have something more entertaining.
    Fernando Diaz-Canцитирует13 дней назад
    It’s easier for us to keep listening to the same thing we’ve always listened to than to try something new, because trying something new is risky.
    Fernando Diaz-Canцитирует13 дней назад
    For maximum impact, you'll need to be original. This means you’ll be creating something new. That can be a tough sell.
    Fernando Diaz-Canцитирует13 дней назад
    Know Who You Are – Acts that have impact embrace who they are and are comfortable with themselves. Then they make everything bigger, bolder, and louder.
    Take Action First – Don’t wait to be recognized, don’t ask for permission, and don’t follow trends.
    Take Risks – Like gambling, the biggest payoffs in music are for those who take the biggest risks. If you play it too safe, you’ll never win.
    Set the Pace – Most people are lazy and sluggish. If you wait for them to set the pace, you’ll never get anywhere.
    Keep People Guessing – Giving your audience the same thing every time is comfortable, but it’s not stimulating. Change up what you’re doing to be more interesting and keep people’s attention.
    Fernando Diaz-Canцитирует13 дней назад
    If you’re going to have impact, you’re going to have to be bold. Anything less won’t have the “forceful contact” against the status quo.
    Fernando Diaz-Canцитирует13 дней назад
    you continue to write, record, and perform music that listeners connect with and that makes them feel good when they listen to it, the impact you’re seeking to have will take care of itself.
    Questions to ask yourself:
    How do you want to be remembered?
    What causes are you passionate about?
    Do you want to be known for more than just your music?
    Fernando Diaz-Canцитирует13 дней назад
    If you show up every day and do your work, the timing happens automatically.
    Fernando Diaz-Canцитирует13 дней назад
    The difference between those who do well in this music business and those who don’t comes back to commitment. If you want success bad enough, you’ll find a way to overcome your fears and make it happen.
    Get clear on what you want and then go after it with everything you’ve got. You will not fail.
    Fernando Diaz-Canцитирует13 дней назад
    And that starts with winning people over, one individual at a time.
    Fernando Diaz-Canцитирует13 дней назад
    The secret is creating a solid foundation of relationships on which you can build upon.
    Fernando Diaz-Canцитирует13 дней назад
    You’ve probably heard the “1,000 True Fans” theory, which says you can make a pretty good living if you’ve got 1,000 people spending $100/year with you.
    1,000 x $100/each = $100,000
    But what would happen if you focused on developing 500 “superfans" who would spend $300/year with you?
    500 x $300/each = $150,000
    Fernando Diaz-Canцитирует14 дней назад
    applying three rules:
    Love them.
    Respect them.
    Provide them value.
    Fernando Diaz-Canцитирует14 дней назад
    When you commit to having a career in the music business, what you’re also committing to is building your audience. When you commit to that audience—by staying in touch with them and providing them value—they will be committed to you.
    Fernando Diaz-Canцитирует14 дней назад
    f there is such a thing as a “magic bullet” in this business, this is it:
    Build an audience.
    Once you have an audience, you can do just about anything.
    Fernando Diaz-Canцитирует14 дней назад
    he also posted jokes, videos, photos, personal beliefs, and information about his everyday activities.
    Fernando Diaz-Canцитирует14 дней назад
    Today, fans expect artists to be more accessible than ever. They want to connect with something they feel is “real,” even if it’s not perfect.
    Fernando Diaz-Canцитирует14 дней назад
    Don’t just passively watch and call what you’re doing “work.”
    Fernando Diaz-Canцитирует14 дней назад
    Look at how you’re spending your time, energy, and resources. Be honest about what’s really keeping you from moving forward
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